Job Description: Marketing Manager

Mission

Make sure our potential buyers know what Blueshoe is offering and why they should buy it. Steadily increase the amount of high-quality traffic to our website and leads that we can sell to.

Responsibilities

  • You own our organic traffic growth and are responsible for increasing our reach
  • You run successful campaigns on various channels
  • You report on all marketing activities
  • You devise new ideas for increasing traffic

Functions you contribute to

  • Marketing
  • Strategy Development

Tasks

Website

  • Create content ideas for blog posts and landing pages
  • Do necessary research (keyword, competitor, path analysis) for advancement of website
  • Make sure the Blueshoe websites are compliant with the latest SEO guidelines
  • Input and maintain content on the Blueshoe websites
  • Advance the technical enhancement of the Blueshoe websites Campaigns
  • Identify relevant advertising campaign channels and strategies
  • Create marketing assets (also using external providers if necessary)
  • Run, control and report on the campaigns Reporting
  • Identify relevant marketing KPIs
  • Report regularly on all identified marketing KPIs
  • Provide relevant and actionable insights into the behaviour of our visitors

Performance Assessment

  • Reach identified Website KPI goals
  • Technical and content advancement of Blueshoe website
  • Run different campaign ideas
BLUESHOE GmbH

ADDRESS

Bahnhofstraße 3a
82166 Gräfelfing bei München

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